trafficの分類 – ソフトウェアエンジニアの技術ブログ：Software engineer tech blog

document.referrerで取得したURLにRegular Expressionで該当すればフラグを立てたい。

1.Organic Search
https://www.google.co.jp
https://www.bing.com/
https://www.yahoo.co.jp/
https://www.msn.com/ja-jp/
http://www.baidu.com/

2.Social
https://www.facebook.com/
https://twitter.com/?lang=ja
https://www.instagram.com/?hl=ja
https://line.me/ja/

3.Direct

4.Referral

早速書いてみる。

$url = "ttps://www.google.co.jp/search?q=%E6%A9%9F%E6%A2%B0%E5%AD%A6%E7%BF%92&oq=%E6%A9%9F%E6%A2%B0%E5%AD%A6%E7%BF%92&aqs=chrome..69i57j69i61l3j0l2.3764j0j7&sourceid=chrome&ie=UTF-8";
if(preg_match("/www.google/", $url)){
  $channel = "Organic Search"; 
  $media = "google";
} else{
  $channel = "else";
}
echo $channel;

項目を増やします。yahooはco.jpもcomも検索時に、https://search.yahoo.comとサブドメインにsearchが付きます。(分かり易い！)

$url = "http://hpscript.com/ip/";
if(empty($url)){
  $channel = "Direct"; 
}elseif(preg_match("/www.google/", $url)){
  $channel = "Organic Search"; 
  $media = "google";
}elseif(preg_match("/www.bing/", $url)){
  $channel = "Organic Search"; 
  $media = "bing";
}elseif(preg_match("/search.yahoo/", $url)){
  $channel = "Organic Search"; 
  $media = "yahoo";
}elseif(preg_match("/www.baidu/", $url)){
  $channel = "Organic Search"; 
  $media = "baidu";
}elseif(preg_match("/www.facebook/", $url)){
  $channel = "Social"; 
  $media = "facebook";
}elseif(preg_match("/twitter/", $url)){
  $channel = "Social"; 
  $media = "twitter";
}elseif(preg_match("/www.instagram/", $url)){
  $channel = "Social"; 
  $media = "twitter";
}elseif(preg_match("/line/", $url)){
  $channel = "Social"; 
  $media = "line";
}else{
  $channel = "Referral";
}
echo $channel;

doubleclick.php(js受け取り)のphpで処理を書いていきます。

if(!is_null($data["acquisition"])){
	$url = $data["acquisition"];
	if(empty($url)){
	  $channel = "Direct"; 
	  $media = "(not set)";
	}elseif(preg_match("/www.google/", $url)){
	  $channel = "Organic Search"; 
	  $media = "google";
	}elseif(preg_match("/www.bing/", $url)){
	  $channel = "Organic Search"; 
	  $media = "bing";
	}elseif(preg_match("/search.yahoo/", $url)){
	  $channel = "Organic Search"; 
	  $media = "yahoo";
	}elseif(preg_match("/www.baidu/", $url)){
	  $channel = "Organic Search"; 
	  $media = "baidu";
	}elseif(preg_match("/www.facebook/", $url)){
	  $channel = "Social"; 
	  $media = "facebook";
	}elseif(preg_match("/twitter/", $url)){
	  $channel = "Social"; 
	  $media = "twitter";
	}elseif(preg_match("/www.instagram/", $url)){
	  $channel = "Social"; 
	  $media = "twitter";
	}elseif(preg_match("/line/", $url)){
	  $channel = "Social"; 
	  $media = "line";
	}else{
	  $channel = "Referral";
	  $media = $url;
	}
	$data = $data + array('channel'=>$channel, 'media'=>$media);
}

directの場合は、mediaは(not set)